organic UGC for your brand socials that connect to your consumers on an authentic level
+70%
of gen -z consumers
rely on UGC for
purchasing decisions
Ads that are more efficient, convert better, and go directly to your target demographic.
UGC content showing off your brand/product in store or content from the perspective of an event participant. Build consumer trust through POV videos and relatable walkthroughs
AI avatars will only get you so far, use UGC to provide a real face to your brand! If you want to show consumers who to use your product--show them :)
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@primitives.xyz
Services Provided
creative strategy, social media management, content creation, community events content
Team Members
@creativesbyjulianna
Location
New York City
Date
Ongoing
Global [platform based]
NYC
Client Channel
Client Twitter
Web3 Creative Strategy, Social Media Management, Community, & Growth:
👩🏼💻- Built community-first social presence for an innovative free NFT minting platform
The Challenge:
Launch a new web3 platform into a crowded NFT space, focusing on accessibility and creator empowerment while building authentic community engagement.
My Approach:
*Developed platform narrative focusing on democratizing digital art through free minting
*Created educational content bridging web2 and web3 audiences
*Owned social-first growth strategy across Instagram and Twitter
*Produced face-of-brand content as team member/creator advocate
*Facilitated artist partnerships and community spotlights
*Head up attracting art talent and stoke known creatives in the space as head of community














































